"Mad"dening – Mad Men Groundbreakers Inspire Women in a Web 2.0 World
“This is what the client wants” Freddy Rumsen “We have an image to uphold as an agency, and the work we’ve been doing is very different from this.” Peggy Olsen Although none of the gals around our office look like Peggy Olsen (probably more like Betty or Joan), working with women who are breaking ground [...]
Alyssa Milano Spices up Charity…in a towel
In case you’ve been under a rock, Old Spice recently did a great YouTube effort fielding questions from the world wide web to be answered in quick quirky quips almost instantly by hunky spokesman Isaiah Mustafa. It is currently #1 on You Tube and worth a watch. (Warning: Time suck is unavoidable.) Alyssa Milano, in [...]
Facebook For Small Businesses
Recently, I went to a presentation about Facebook (entitled Facebook for Small Businesses). As many of you know, I love Facebook, especially Pages. I love Facebook Pages so much that I will talk to anyone at any time about anything that has to do with Facebook Pages and small businesses. So, you can imagine my [...]
Google Caffeine – The Intersection of Speed, Social, and SEO
Just in case you hadn’t noticed the world’s leading search engine, Google (with 72% of the world’s searches) recently made some changes to how it serves up search results. Although these alterations have been in the works for quite some time, and those in the search marketing biz got a sneak peak back in August [...]
Facebook Trumps Twitter
Don’t Panic. But, Twitter is not really that big. To be fair, according to a recent study on Twitter usage , over half of all tweets (60 percent) come from third party applications. That means that most people using Twitter never visit the website, which is what the Hitwise survey measured. It’s probably safe to [...]
These are a Few of My Favorite (Facebook) Apps
So, you’ve heard about this Facebook thing, right? Well, we love Facebook (most of the time) but sometimes even we don’t realize just how big it’s gotten. Did you know that Facebook gets more than 45% of the visits to social networking sites from the US Market Share, according to Small Business Labs and, Facebook [...]
Working to Make a Difference
FSC Interactive is proud to say that the Gulf Aid Relief Concert was a tremendous success, raising over $300,000! Proceeds from the concert, which took place May 16th in New Orleans, raised funds to help stop the oil from destroying our wetlands and provide financial aid to affected fishermen and their families as the vessel [...]
Ready to Rebuild – FSC Swaps HTML for Hammers (Just for One Day)
St. Bernard’s Women’s Rebuild Week is May 24-29 and the ladies of FSC Interactive are proud to be part of the 250 women leaders taking part in the rebuilding of New Orleans homes that were damaged by Katrina. The event which draws volunteers from across the country, provides women leaders an opportunity to help and [...]
Facebook, I love you. I love you not.
At any given moment on any given day you can hear someone at FSC shouting from the rooftops about Facebook. Some days it’s to praise the accessibility and ease with which small business can effectively reach niche audiences and engage with customers. Other days, well, let’s just say it’s not quite so positive. Take for [...]
Twitter Tracking Troubles
We have been engaging in social media strategies for various clients over the past year – it is the newest line of service FSC offers, but also the fastest growing. The question that arises over and over again is one that should have a simple and quantifiable answer (after all we are online and everything [...]
